According to a recent study conducted in the US, more than fifteen marriages over the last two months were the result of falling in love online. Daily, billions of people login to the social networking sites to communicate with their near and dear ones, make new friends, and to find out what their friends are … READ FULL ARTICLE »
Posts Tagged: Tools
Propaganda, as defined by Garth S. Jowett and Victoria O’Donnell in their book “Propaganda and Persuasion” is “…the deliberate, systematic attempt to shape perceptions, manipulate cognitions, and direct behavior to achieve a response that furthers the desired intent of the propagandist.” When a company is targeted by a negative content campaign the guiding principles of … READ FULL ARTICLE »
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